Whether you’re starting a new business from the ground up or trying to reinvent an old family company, you’ve probably heard of the term “brand” before. Your personal brand is so important because it is your presentation to clients and customers. It is what tells them, “Hey, this is who I am, and this is what I’m about!”
With all that being said, if you’ve found your brand failing then you’re not alone. There are so many variables and reasons why a brand may fail, from faulty marketing to posting too many memes on social media accounts.
If you’re wondering why your brand is failing or trying to be proactive to make sure that it doesn’t, you’ve come to the right place! To take some of the leg work out of it, we’ve compiled a list of ten things we commonly see that cause a brand to fail.